Objectives & Process
The first thing we did was to run workshops to identify what type of content would work best for Hurley. It became clear through this process that Hurley wanted to give the viewer an engaging journey through the main company services, from the design and development stages through to delivery and instalment. We developed a plan to set up scenarios, covering all the key services. We would shoot video, including drone, photography and time-lapse photography.
Several versions of the video would be produced, one full length version to sit on the company website, a shorter version to use on social media channels and a banner video, optimised to work on the company website homepage. The videos would include custom illustration and animation, all in-line with the Hurley brand, delivering key messaging throughout the videos.
Filming was carried out at Hurley HQ in Bridgend, Bristol, Portsmouth and various sites in South, Mid, & West Wales, incorporating ground based & drone filming, photography and time-lapse photography. We love this type of project; it gives us a chance to really flex our muscles and show the broad skillset our team has.