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An exploding sector in the world of content and video production, animation is a short and sweet way of communicating your brand’s message in a creative and engaging format. Animated videos come in a vast amount of styles; and with Magenta’s expertise, we can support in designing the best outcome that translates your story and brand.
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There are two basic forms of animation your video could adopt: 2D and 3D animation/CGI – and it just so happens that we are highly experienced in both of these areas. Take a look at our examples below from projects we have worked on and see what you think would work best for you – and don’t worry, we can provide our expert advice in what we think you’ll need too.
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2D animation is the most effective and accessible way to capture your audience’s attention in less than a minute. Using custom illustration and frame-by-frame techniques, we create the illusion of flow and movement of objects and characters through storytelling. From promotion of a product, to education of a service – this one’s for you.
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3D is a high-end, technical style of animation. The number one benefit is that it provides a real-life experience for your audience; giving a life-like visual of your product or service – a great way to stand out from your competition. At Magenta, we have our 3D experts who are ready to create photorealism and stylised animation to elevate your content.
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One of our clients, MPCT, came to us in need of explaining a particular service within their offering. The video needed to translate the key audience it was intended for, as well as inform parents and guardians of key take-aways.
“Fantastic to work with the Magenta Team once again, always a professional and quality focused development process, leading to an outstanding end product.
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Dan Shooter – Director of Business Development, MPCT
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If you’re in need of our services for an upcoming commercial project, get in touch with the team at Magenta. Our team of experts have a deep knowledge of all things video and are on hand to answer any questions or queries you may have.
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